When Lisa from BLACKPINK shared a snap of her Labubu on Instagram, fashion lovers around the world took notice. Now, these quirky, collectible bag charms have become the ultimate it-accessory of the season — spotted on influencers, models, and street style icons during Fashion Week.

Created by Hong Kong-based artist Kasing Lung, Labubu is an irresistibly odd little creature — part bunny, part elf — with a cheeky grin and soft, furry body. Worn as a bag charm, keychain, or belt accessory, it’s the perfect blend of cute and edgy.

What makes Labubu charms so coveted? The endless collectible versions. Think: zodiac-themed Labubus, retro cartoon collabs, and even plushies clutching mini Coca-Colas. Whether you lean into playful pastels or bold, graphic streetwear, there’s a Labubu that fits your personal style.

Style Tip: Pair your Labubu charm with a classic mini bag or a structured tote for a pop of personality. It’s the quickest way to upgrade your everyday look.

Why We Love It:

• Eye-catching and playful
• A conversation starter
• Collectible and totally Instagrammable

Ready to pick yours?
Which Labubu are you?